Passionate about ideas, I've evolved a process to identify resonant, emerging design and lifestyle trends over years of on-the-ground research. I've logged my 10,000 hours in cataloging sub-cultures, uncovering insider knowledge, discovering unique and leading-edge creatives, seeking out wild and wonderful stimuli that can influence and inspire design initiatives and convert to brand/consumer relevance.
Expert consultant to many leading color, trend and textile print design studios including Premiere Vision, Trend Union and Pecler. Deep experience identifying print, pattern, material and color trends and translating into design palettes, creative briefs and product stories. I especially enjoy analysis of lifestyle trends for fashion, accessories, street-style, home decor and interiors, pop-up retail, design, architecture, art, music and performance arts, experiential travel, luxury segments and curated experiences.
I’m big on stories, and storytelling, to convey ideas and experiences through words and pictures. I communicate through engaging visual frameworks, image boards and consumer insight content.
